Preview: 10th Annual Holi On The Beach

Posted: March 7, 2017 in Events, Los Angeles
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Who appreciates the warmer weather recently? With Spring starting this week, Southern California definitely feels the turn of the seasons in the weather. The warmer weather combined with increased daylight hours allow people to do more things that they could not do a month or two ago due to weather restrictions. Perhaps people opt to travel to the beach as the most popular option. The beach certainly feels like a unifying area bringing together strangers onto one strand of sand all for the purpose of relaxation. Find other reasons to gather large groups of people, and the beach turns into the perfect venue for attracting said large groups. In this case, Seaside Lagoon in Redondo Beach provides the right expanse for AID LA to host their annual Holi On The Beach.

Holi originated in India, where they celebrate the arrival of Spring with a grandiose public party filled with colors, music, and joy. Traditional celebrations included nonstop live music, dancing, and the unique act of throwing or smearing color on other people. Like the color runs prevalent across the world today, these events typically involve using dry colors made with natural ingredients as to not stain the attendees’ clothing; however, traditional Holi also utilized wet colors, which the attendees at Holi On The Beach love to use.

Holi On The Beach lacks a structured schedule – instead, attendees simply arrive, receive colors from the organizers, and let loose on the sand. A live DJ provides music all throughout the afternoon while everyone dances and get merry with colors. Whereas other fests contain vendors and other content such as yoga, Holi On The Beach only provides the colors and the space to run around and get dirty. A food vendor eventually sets up on the sidewalk between the parking lot and the beach, but other than that, all attendees just show up and get crazy. Sometimes, you need no rules to live a joyful life.

Admission to this all-ages events costs $12 presale or $15 on the day of the event. Guests can find plenty of street parking in the nearby neighborhoods, but should prepare to walk a bit towards the event location. Most importantly – wear old clothes, and keep spare towels in your car.

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