Beef It Up – Grill ‘Em All’s Tokkaebi Burger A.K.A. The Wing Kanemura

Posted: April 22, 2014 in Burgers, Food, Los Angeles, Restaurant
Tags: , , , , , , , , , , , , , , ,

When talking about something that markets well, people see how well something will perform around the world. Things that people in any country can connect with usually indicate that it works well with or without translation. For example, instrumental music works very well across the world due to a lack of lyrics binding it to one language. Take a look at the history of Lindsey Stirling – she originally appeared on America’s Got Talent, where a judge criticized her that her performance would not market well. Well it turns out that a young attractive violinist that can dance, sing, and mix dubstep could market very well on an international level. The significance of the international market greatly influences any business decision from the top of the corporate ladder all the way down to daily exchanges. Besides music, food translates very well around the world. Everybody around the world has to eat, so food makes for a great way to sell a brand or concept in other regions. When regions clash, you end up with fusion, which Grill ‘Em All has stepped up this month at their restaurant in Alhambra.

Now paying homage to the eastern world this month, Grill ‘Em All continues to ramp up their repertoire of burgers so off-the-charts that they can only serve it for a month. Just like the nature behind the restaurant, expect no formalities at Grill ‘Em All – heavy metal reverberates between the walls here, breaking down any and all barriers, yet accepting all who enter the doors to Valhalla. These doors extend all the way around the world, and this month, those doors greet South Korean death metal band Tokkaebi, roughly translating to goblin. Much like how punk rock has gone global, death metal reaches all corners of the world. To honor death metal around the world, Grill ‘Em All creates this Korean-inspired burger by topping a half-pound beef patty with kimchi (spiced pickled veggies) and Gochujang (savory hot sauce), then placing it over a pajeon (Korean-style pancake), bulgogi (Korean beef), lettuce, and sriracha sauce (really spicy sauce). Although this sounds like a spice attack, everything else in the burger contains the heat rather well. Of particular note, the bulgogi stands out the most. The way that Grill ‘Em All grills the bulgogi makes it crisp with a unique caramelized taste. If you happen to pluck out a piece of the bulgogi to eat by itself, you may find yourself craving only that ingredient.

Grill ‘Em All also calls this the Wing Kanemura, which refers to a wrestler if you Google that name. How a wrestler relates to a death metal band, I have yet to discover; perhaps the wrestler used the band’s music as an entrance theme? But I digress – you have until the end of this month (read: next week!) to snag a Tokkaebi Burger at Grill ‘Em All for just $12! Now that Lent has ended, you have no excuse for bringing yourself, your friends, and your family over to Grill ‘Em All for a taste of the East!

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Comments
  1. […] fan base may have artists of that genre across the world. For example, I recently discovered a death metal band from South Korea. No body of water can separate music from spreading across the world. Speaking of bodies of water, […]

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